posted by Administrator on Feb 10
Advertising and public relations are similar and may even be the same. In advertising, campaigns are produced to convince consumers to patronize or use products or services. These are then takes the airwaves, the radio, print and other forms of mass media. The advertisement is trying to influence public perception on the product.
Management of product perception, brochures, speeches and projection of positive company image are the main goals of public relations. In many instances, public relations and advertising tasks overlap because of their similarity. Both fields require strong people skills and close association with often difficult to work with and demanding clients. Both careers also have high stress levels because of the deadlines, late nights and weekends spent working.
posted by Administrator on Aug 9
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Of course resume is the most important part of one persons application because it contains the neccessary information that the company will need to know you. of course resume, bio data, curriculum vitae, or what ever they call it must contain true and correct information because there are person who was disqualify because of falsifying their resume. your resume must have a complete information about you like address, contact numbers, email address, and of course your name. sometimes picture are not required because they will see you personally during your interview. of course you need to put your educational background so that the company can assess your capability as their worker. same as the other skills for them to know what other thing you can do for the company. and the character of reference is the most important part because its like recommendation, the company can also call those person to check your background.
posted by Avatar on May 29
The most difficult part of an effective marketing job is formulating an effective personal marketing message and it is not as simple as you think. That is one of the most misunderstood concepts in marketing and advertising for check out any big firm that does or has multi-million dollar ad campaigns like Nike and they have only three words to say and people automatically associate with them (Just Do It). These big firms have thousands of staff working round the clock, developing marketing strategies but tell anybody those three words and the first thing that comes to mind is their brand. Now that’s effective personal marketing message at work. Many small to medium-sized business owners don’t have a clue about what they should say to convince clients to get them to work for them. That’s where marketing strategies and advertising comes into play, to find that niche where they can aim for and hope it clicks with customers and successfully gets the message through.
